Conduct a service area competitor analysis for one service offered by the study Mafraq hospital that is related to one of its strategic goals:
1. Define the service category
2. Define the service area
3. Conduct a service area structure analysis using Porter’s framework
4. Identify major competitors
5. Identity major competitors’ strengths and weaknesses
Refer to the example of service area competitor analysis in your textbook, as well as references provided in chapter 3 of your study book
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