How can SMART media manager choose the best social media platforms for its organisation?

Read Chapter 5 (Select the best Social Tools) Page 64 to Page 71 and answer the questions by putting each answer under its related question.

-How can SMART media manager choose the best social media platforms for its organisation?

-Is it advisable to outsource management of company’s social media? Why?

-Explain what are the social media categories available nowadays?

-Does SMART social media manager need to encourage research and adoption of new social media platforms constantly? Why?

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