This work based on (Cross cultural management)
“Windmill Apps”
You work for an international company, which provides management advice to a number of multinational organisations, such as Al Jazeera, Google, Figlo and a new App developing company called Windmill Apps. Your company has been invited to tender for a contract to deliver cross-cultural training to this major new client Windmill Apps. The client is expanding its international activities and needs to send a manager from a country selected by you from Table 1 (see below, THE USA) to Amsterdam, The Netherlands for a 2-year assignment.
The manager to be transferred is female and in her mid-thirties. She joined the company four years ago and has performed exceptionally well, earning two promotions in that period. Company evaluations (which you have been permitted to read) indicate that she has the right skills-set and that she would be an ideal candidate for this assignment. However, no formal training has been carried out, and this would be her first international work assignment. Your company has been invited by the client to deliver a cross-cultural briefing report to this new manager from Windmill Apps. The report should include the following sections:
Section A
1. a brief introduction of the aim of the report on behalf of Windmill Apps
2. a brief overview of macro-level facts of Amsterdam, The Netherlands (e.g., climate, currency, GDP, etc.) that are relevant for an executive to know.
3. a brief value description of the country of The Netherlands based on Hofstede’s work, using a country from Table 1 as a benchmark. You could also include a graph as shown in class.
Section B
4. an analysis of the business and management culture in The Netherlands, with reference, where appropriate, to a country selected from Table 1 below, integrating appropriate cross-cultural theory and evaluating the challenges the manager is likely to face in The Netherlands using the materials from class. For example: “As a manager about to move to The Netherlands, it is useful to be aware that decision making is based on XXXX theory, unlike the decision making process in Saudi Arabia, with which you are more familiar (Bloggs, 2013).”
As MA students, you must use advanced articles and CANNOT use Wikipedia and other non-academic sources, unless they are anecdotal or current affairs.
Your subheadings must relate to seminar topics
• Values & globalization
• Decision Making
• Negotiation & Communication
• Leadership & Cultural Intelligence
Section C
5. a conclusion and three key points of advice
Professional delivery Max word count 2000. Over or under 10% allowed. More than that, you are subject to the critique that you cannot focus (over) or read to little (under) and this will affect your grade. Ensure you do a grammar & spell check, use a professional lay out with subheadings, include an accurate reference list incl.
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