3) Select a market in which a disruptive innovation has emerged. Describe the innovation and explain why you feel it was disruptive. Assess the responses of the companies trading in that market to the arrival of the innovation. What factors influenced these responses? How well does your example follow the model developed by Christensen? What can be learned from any deviations from this model?
1) Describe first your approach to answering the question. This should include your concise interpretation of the question’s requirements and the ensuing structure of your responses.?
2) Carefully follow the Harvard style of referencing for in-text citations and bibliography.?
3) You are encouraged to use published statistics and other high quality material as a basis for your propositions. Blogs, wikis and other user generated web based content would not be considered rigorous. ?
4) Ensure that each section / heading / sub-heading in the assignment is well linked to the previous and the next section / heading / sub-heading – abrupt transitions must be avoided.?
5) Demonstrate clarity of thought through high quality expression – avoiding oxymorons, tautological phrases, syntax, grammar and other gross errors of language. Avoid the first person (depersonalize). Proof read carefully prior to submission.?
6) Refer to templates and other formats discussed in the class.?
7) Do have a strong concluding section which highlights key findings, your recommendations, what further work may need to be done and any limitations of understanding arising out of your analytic approach.
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