Service operation and marketing analysis of HSBC

Introduction

Generalist View of Marketing and Operations:

The marketing and operations functions are central to the effectiveness of any organisation because it is responsible for translating the voice of the customer. Increasingly, today organisations need to balance the voice of the customer with service quality of a product or service. Today, the service sector has increasingly dominated the majority of economies in the developed world. For example, within UK, the service sector provides up to 77.8% of GDP (Monaghan, 2013). Therefore, the challenge is create a robust interface between marketing and service operations.

There are many such examples within the continuously evolving environment of the public sector. The ability of NHS hospitals to deliver high class patient care, or of Universities to deliver high class education, is fundamentally dependent on the skill with which managers design services, implementation processes, deploy resources and monitor and control quality and performance.

Task
From the public, or commercial sectors, select a service providing organisation or part of an organisation for study. (Please use HSBC as the selection) After, study and analysis, prepare a report that describes the Marketing (Part A) and Service Operations themes (Part B):

Part A: Marketing (50% Total Mark) Target 2,500 words

1. Define the service for the selected service organization through highlighting the service characteristics (10%).
2. Discuss the 7P’s for the selected service organization, while:
a. highlighting the most significant P’s to the organization by showing how they are utilized to emphasize the Business Mission Statement (15%).
b. highlighting how the 7P’s have been utilized to support the segmentation, targeting and positioning of the organization (15%).
7Ps: Product, promotion, price, place, people, physical evidence, process
3. Describe the customer experience and the need to connect with customers at a physical and emotional level. In particular, look at the customer journey and the perception points within that journey (10%).

Part A: 50% Total Mark
Target 2,500 words

Part B: Service Operations (50% Total Mark) Target 2,500 words

From the public, or commercial sectors, select a service providing organisation or part of an organisation for study and present the following Service Operations themes. (Please use HSBC as the selection)

1. The environment within which the organisation operates and the key environmental drivers that impact upon the organisation (10%).
2. Which operations management techniques are applied to meet the requirements of Service Design, Control and Strategic Process Improvement (20%).
3. Recommendations for improving operations through quality control, In particular, look at the quality awards (10%).
4. How can lean thinking contribute to performance (10%).

• Bamford, D. R., & Forrester, P. L. (2010). Essential guide to operations management: Concepts and case notes. Chichester: Wiley.
Please make sure use the book above as one of the references for operation part

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The Islamic faith

Explain the historical origin of the Islamic faith and its evolution.
Discuss the Prophet Muhammad’s life and politico-religious profile.

Explain the principles of the Islamic faith, its five pillars, duties, and prohibitions.

Briefly illustrate the historical background of the Islamic faith and the religious-ethnic divisions between Sunni Muslims and Shi’a Muslims vs. Arabs and Muslims.

Explain pan-Arabism and Arab nationalism as secular political movements.

Analyze how Islam and the Muslim world treated Christians, Jews, and infidels (non-Muslims, Baha’i, Druze, atheists, and converts).

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WK 2 Discussion.

Dq1 “Multinational Companies”
Please answer questions 1- 8 below
Read the Marianne Jennings article: “Why An International Code of Business Ethics Would be Good for Business” posted in DocSharing. Identify a public company that operates in more than one country.

1. How would the recommendations from the article make it easier or more difficult for your chosen company to conduct multinational business?

2.What cultural or ethical issues would that company need to address? 111

“According to John McNamara [National Director, International Assurance Services, for Deloitte & Touche LLP], business issues vary from country to country and by industry, but some matters are consistent. ‘ Local laws and regulations, the political climate, the local labor market, the availability of financing and natural resources, infrastructure, market conditions, competition, and tax incentives” are some major considerations, he says:

‘Underlying all these, however, is adequately understanding the local culture and business customs — knowing how to get things done and whom to trust.'”

Doing Business Overseas Presents Hazards and Hopes. Deloitte & Touche USA LLP.

3. What ethical situations might a U.S. company face in a foreign locale?

4. What ethical situations might a foreign company face in a U.S. locale?

DQ2 ” Yahoo v. The French Guys — Our 1st Amendment Rights In Cyberspace”
The American Nazi Party established a website on Yahoo promoting Nazi propaganda and selling Nazi memorabilia from World War II. In the country of France, there is a specific central government law that forbids the promotion of Nazi propaganda and the sale of Nazi memorabilia. This led to three attempts by the French government to force Yahoo to take this website down:
5. The French government asked Yahoo to take the website down. Yahoo refused on the grounds that is was within the Nazi Party’s First Amendment rights.
6. A group of French Jewish students filed suit in a French court, and obtained a court order directing Yahoo to take the website down. The French court order was served on Yahoo, but Yahoo refused to comply with this order from a foreign court.
7. The French government then filed suit in the United States District Court for the Northern District of California seeking an order to force Yahoo to take the website down. The court refused on the grounds that the American Nazi Party was acting within their First Amendment rights, and not subject to French laws.
This article: Nazi hunting: How France first “civilized” the Internet is available on the Internet.
So the question becomes: “How will our First Amendment rights survive in cyberspace?” In 1996, and again in 1998, the Clinton Administration passed laws attempting to limit child pornography on the Internet. In both cases, the American Civil Liberties Union (ACLU) filed suit that went to the Supreme Court which ruled that both laws were unconstitutional, in violation of the First Amendment. China hammered Google’s Internet searches by maintaining control of all servers accessible by hard wire, and forced Google to edit the result of their searches. Answer the question below.
8. How can our First Amendment rights of freedom of speech on the Internet be forced to comply with foreign legal rules?

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The question is ” a key document used in the oil and gas industry is the joint operating agreement.

The question is “a key document used in the oil and gas industry is the joint operating agreement. Critically analyse how the courts of England and Wales are likely to deal with the provisions of a typical joint operating agreement with regard to the legal relationships between the parties.”
1. I need the bibliography to be separated into parts; books alone, cases alone articles alone,etc..
2. I need a full page conclusion at least, including the main points of the question and suggesting some demanding solutions to the arising disputes about the subject.
3. I need to include in the paper: the pre-emptive rights , the joint ventures in general, and the partnership and how it differs from the JOA.
4. I want scholar style or a similar one.
5. I have resources that i want you to use, A/books:
Joint Operating Agreements: a practical guide, by Peter Roberts
Manual of United KIngdom Oil and Gas Law ( 1984) Martyn,D.
Taylor and Winsor on JOint OPerating Agreements (1992)
B/Articles: Howard L Boigon, joint operating agreement part 1 [1987/88].,
The joint operating agreement- an unsettled relationship? In vol 50 institute on Oil and Gas Law and Taxation.,
ROberts, P (2008) fault lines in the joint operating agreement: forfeiture, international energy law review.
Mandler, P (2008) new oil and gas UK standard joint operating agreement (JOA)’, international energy law review.
C/Internet sources:
Oilandgasuk.co.uk
Www.kslaw.com
D/Cases:
Mosaic Oil NL v Angaari Pty Ltd

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McKenzie Exercise for Recovery of Chronic Lower Back Pain

Research Question: How effective is the McKenzie exercise activity in relieving chronic lower back pain?
Subject Area: Physiotherapy – Rehabilitation
educational level: Masters in Rehabilitation
Tell us about your project: Literature Review
Chapter 5:Results (2500-3000 words)
How many research articles did you find and what were they? RCTs? Surveys? Ethnographic studies?
• Which articles did you select for your research? Why did you choose them?
• Critique your 10-15 articles using a recognised critiquing framework. Give these critiques in table format and put the full critiques in the appendices
• Include a summary grid of your studies in this chapter.
• In essay format, write a summary of the findings of your critiques supporting
What you write with reference to the research literature
Chapter 6: Analysis (3000 words)
• What themes emerged and how did you identify them? Map these themes using, for example, a mind map, force-field analysis or fish bone diagram
• Clearly list and explain the themes that emerge from your articles
Discuss the findings of the articles under the themes. Explain what all your articles tell you when you pull the themes together. Do your findings answer your question?

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POTENTIAL NEGATIVE CONSEQUENCES OF FRACKING OPERATIONS IN ABENDEEIN

We had a role play exercise in marketing course about Frack-it as an organization and a community in a small village”Abeerdin”. Please check the attached background file to get a full idea about this assignment. Also, please check the references as you will need them for writing the second part of the assignment. After the role play exercise, I have got the assignment as shown in the attached name” Case study “ in order to develop a poster along with explanation for the poster.
Since I have been for the second assignment, I would like you to choose assignment 2.
Please note that you will need to provide some fact and figures such as the company has 0 accidents and has a good technology in disposing the waste in terms of protection environment, something as evidences so you will need to do some deep research about the Fracking organization and abeerdin . Remember this assignment is more about pitching and to convince the stakeholders . With regard to the references, please check the attached file as you will need to do some research about Fracking Company. The poster will need to be very creative and has images.

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In which period did Fance’s economy and society undergo the greater transformation 1950-1975 or 1975-2000?

Essay (more or less 1800 words).
Other titles if you prefer to choose if you find the topic one harder, you may choose from the follwing options:
2- Analyse and explain the divisions within the French left?;
3-What do the French mean by the political division between left and right? Does it still correspond to any issues?;
In what ways can 1981 be described as a turning-point in the political history of the Fifth Republic?;
4-what were de Gaulle’s goals when he returned to power and how far did he achieve them?;
5- Why did President Coty ask General de Gaulle to form a governament in May 1958?.

choose ONLY one topic from the list above. That one you may achieve the higher score please.

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EFL lesson plan design for monolingual class.

Designing a lesson plan.
The Objective.
Design and write a detailed 90 min EFL lesson plan with materials to teach an intermediate level group of learners. Use your knowledge of SLA research and its influence on the design of language teaching materials and tasks to create your lesson plan.You must make explicit reference to SLA where possible to explain the rationale behind the stages you plan. You can choose what you consider the most appropriate language teaching approach to match your teaching objective(s). You will probably have to consider factors such as the SLA model/position you would like to adopt for language pedagogy, the type of students you have and the factors affecting their L2 learning/language processing.

Instructions:
– The plan itself should not b included in the word count, so you can make the design and justification only 2400-2500 words and the rest for the plan. with referring to it when explaining.
– Must mention several SLA theories like Chomsky’s (Universal Grammar Theory) (Krashen’s input hypothesis.(Long’s interaction hypothesis).(Swain’s Output hypothesis) (Schmidt’s noticing hypothesis).
– I prefer if the plan is directed to monolingual English class whom their 1st language is arabic.

Reference List

Cook, V. (2001) Second Language Learning and Language Teaching (3rd edition) London: Hodder Arnold

Doughty, C. J. & M. H. Long (2002) The Handbook of Second Language Acquisition. Oxford: Blackwell

Ellis, R. (2009). The Study of Second Language Acquisition (2nd edition) Oxford: Oxford University Press.

Ellis, R. (1997) Second Language Acquisition. Oxford: Oxford University Press

Gass, S., and Selinker, L. (2000) Second Language Acquisition: An Introductory Course New Jersey: Lawrence Erlbaum Associates

Mackey, A. & Gass, S. M. (2005) Second Language Research: Methodology and Design New Jersey: Lawrence Erlbaum Associates

Mitchell, R. & Myles, F. (2004) Second Language Learning Theories. London: Edward Arnold

Saville-Troike, M. (2005) Introducing Second Language Acquisition. Cambridge: Cambridge University Press

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DB Week 2 SS6690

This assignment is to be used for a discussion board post. Please respond to this question in detail using no less than four to five paragraphs. Please provide at least two external citations in addition to citing the text. Please cite in the body of your response (last name of author, year) as well as at the end of your response, provide last name of author, first name of author (year of publication), name of article/book and page number.
Using Annual Editions, Article 3 “Relationships, Community, and Identity in the New Virtual Society,” by Arnold Brown, please respond to Mr. Brown’s argument that rather than society suffering from declining community ties due to technology, communication technology has instead had quite the opposite effect; he claims that virtual connections have become almost as strong as personal connections and they have a tremendous impact on society and the individual. Do you agree or disagree with Arnold Brown? Please be able to substantiate your response with appropriate literature using citations as necessary. The citation for this article is listed below.
Finsterbusch, K. (2013). Annual Editions: Social Problems 13/14. New York: McGraw-Hill.

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Operations Management in GACA

Assessment Brief
There are THREE compulsory topics, namely:
1- Information Systems,
2- Project Management and
3- The Role of the Operations Manager.
You must also choose another FOUR topics related to Operations Management (Quality Management , Global Operations Management , Managing Change , Corporate Social Responsibility OR Strategic Operations Management )
This means you must write about SEVEN topics in total.
For each of the seven topics, you should
a) write a short review of relevant literature,
b) describe how the topic applies in your chosen case organization and
c) provide recommendations supported by the literature and application.

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