Organisational Research and Analysis on Apple Corporation

Select an organisation of your choice and critically analyse it using two different metaphors. You should present your organisational analysis in a written essay.
Please CONSIDER the following when planning your essay:
1.A brief introduction of the organisation you have selected.
2.A brief discussion on the aspects of the two metaphors (from Morgan?s Images of Organization) that you wish to develop in relation to your reading of the organisation.
3.A brief discussion of why you have chosen these two metaphors over the others in Morgan?s text.
4.Your analysis of the organisation using the metaphors
5.A critique of the two metaphors in relation to your reading of the organisation (this may include a discussion of the benefits and weaknesses of each chosen metaphor).
6. A complete list of references following the Harvard style. In your reference list include web links to the organization and any other internet sources that you used.
Some things to consider:
Your organisation needs to be suitable for the metaphors chosen.
You can choose any organisation (any size, location, type, industry etc.) as long as the metaphors chosen work.
Data will be needed to understand the way in which the organisation works and functions, therefore you should select metaphors appropriate to that data.
Data can include company websites, articles in the press, interviews with staff, company documentation etc.
This essay requires you to develop your research skills. Research the company well. Research the literature well.
Additional references are required outside of Morgan?s text.
References should be listed at the end of the essay ?

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